The First Light Perspective

First Light artfully bridges the worlds of retail wisdom and technical mastery. Our team brings together experience from global technology leaders like Shopify and Amazon, enriched by deep operational expertise from established Australian and New Zealand retail brands including Windsor Smith, Globe, and Citta. This blend gives us a uniquely grounded yet sophisticated understanding of modern commerce.
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We approach software development through this dual lens—as both technologists and merchants—creating systems that elegantly serve the complex needs of ambitious businesses. This rare combination of expertise allows us to see beyond the obvious, crafting solutions that anticipate tomorrow's challenges.